When you’re creating links on your site, do you ever stop to think about whether you should use a nofollow link? No? You’re not alone. A lot of people don’t know what nofollow links are, or why they’d want to use them. In this post, we’re going to explain everything you need to know about this links.
1. How does Nofollow Work?
In essence, nofollow links are a way to tell Google not to follow (or “crawl”) a link to a specific page. This is done as a way of preventing spammy or low-quality links from impacting the ranking of a page.
If you have a page with a lot of links to it, Google will only count the first few links and then stop counting them. This is known as the “Google dance”. By using the nofollow attribute on a link, you are telling Google not to follow that link, so the page won’t be impacted by the link.
2. Why is Nofollow Important?
Nofollow links are important for a few reasons. First, they help to prevent spammy links from impacting your SEO. Google takes into account how many quality links are pointing to your site when determining your rank, and spammy links can hurt your ranking. By using such a link, you can help to ensure that only quality links are helping to boost your SEO.
Second, nofollow links can help to protect your site from being penalized by Google. If you have a lot of spammy links pointing to your site, Google may penalize you and your ranking will suffer. By using this links, you can help to prevent this from happening.
Finally, nofollow links can help to drive traffic to your site. By including a link on your site, you can increase the chances that people will click through to your site. This can help to boost your SEO and drive traffic to your site.
3. When Should you use Nofollow Links?
When it comes to using nofollow links, there is no single answer that fits all scenarios. However, there are some instances where using links is the best course of action.
For example, if you are a blogger and are linking to another blogger’s site as a source of information, using a nofollow link is a good way to ensure that you are not passing along any of your own SEO juice to the other site. This is because search engines will not count the link as a vote of confidence, and the site you are linking to will not benefit from the link.
Another time when you may want to use a nofollow link is if you are linking to a site that you do not have a strong relationship with. For example, if you are linking to a site that you found through a search engine, using a such a link is a good way to prevent the site from receiving any SEO benefits from the link.
Ultimately, the best way to determine when to use a nofollow link is to use your best judgement. If you are not sure whether or not to use a nofollow link, it is usually best to err on the side of caution.
4. How do you Create Nofollow Links?
There are a few ways to create nofollow links. One way is to add the nofollow attribute to a link. <a href=”https://www.google.com/” rel=”nofollow”>Google</a> will become <a href=”https://www.google.com/” rel=”nofollow”>Google</a>. Another way is to use a plugin like the Nofollow Link WordPress plugin. This plugin will add the rel=”nofollow” attribute to all links on your website.
5. Nofollow for Internal Links
Nofollow links are important for SEO because they tell search engines not to count the link as a vote for the site being linked to. This is important for internal links because you don’t want search engines to count the links between different pages of your site as votes for those pages. This can hurt your SEO because it can make it look like your site doesn’t have any good content and isn’t worth ranking.
6. Nofollow for External Links
When you create a link on your website, you can tell Google not to count it by using the “nofollow” attribute. This is useful if you’re linking to a page you don’t trust, or if you don’t want your website to be associated with certain kinds of content.
Nofollow links don’t pass any link juice (PageRank or other authority measures), so they’re not as valuable as regular links. However, they can still be helpful for directing traffic to relevant pages.
If you’re using nofollow links on your own website, make sure you’re not linking to bad content or spammy websites. Otherwise, you could end up hurting your own SEO efforts.
7. Conclusion
When used correctly, nofollow links offer a way to improve your website’s SEO ranking while also remaining compliant with Google’s guidelines. Because this links don’t pass any link juice, they can be used to prevent spammy or low-quality links from affecting your ranking. They can also be used to prevent paid links from influencing your ranking. In addition, nofollow links can help you build relationships with other websites, which can lead to more referral traffic and higher SEO rankings.
